Snapshots from Lucerne: A Fujifilm X-Half Photo Walk Journal
On Saturday, I took part in a Photo Walk in Lucerne, organized by P&M PHOTO MEDIA Luzern AG. The event was held to test the new FUJIFILM X-Half camera.
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Fujifilm X-Half Camera
Taken by natalia justiciaThe Photo Walk: A Creative Gathering
The day started off sunny, setting the perfect tone for an ideal photography experience. Upon arriving at the meeting point, I had the chance to choose from several versions of the camera provided by Fujifilm. I went for the classic silver model, elegant and timeless. Once everyone had gathered, the Photo Walk officially began.
We started with a brief introduction and then moved to a classroom where we were given a concise but informative presentation about the camera and its features. This initial session was key to getting familiar with the device and understanding its creative potential.
A Digital Camera with an Analog Soul
The FUJIFILM X-Half is a digital camera with a very unique approach: it simulates the experience and aesthetics of classic half-frame analog cameras. This format captures vertically-oriented images, making it particularly suitable for social media, while the overall design revives the tactile and visual sensations of film photography. Despite its modern technology, it includes manual dials, film simulation modes, and a minimalist interface that invites a slower, more mindful shooting experience.
My Hands-On Experience
It was a fun morning, I genuinely enjoyed the experience. The camera is small, compact, and has a beautifully elegant design. I found it to be an excellent option for those looking to recreate that retro, nostalgic feeling, without giving up the instant gratification of digital. It also allows you to play around with filters and visual effects, adding a playful and personal touch to each shot. For anyone seeking that mystical, dreamy vibe in their photos, this is definitely a camera to consider.
That said, I have to admit the image quality didn’t fully win me over. While the focus of the product is clearly on the experience and visual styling, I personally felt the photos lacked a bit of sharpness and tonal richness. Still, it was a valuable test, and I’m glad I had the chance to try out such an original concept firsthand.
Experiences like this are a good reminder that photography isn’t always about technical perfection, it’s also about exploration, play, and letting go. The FUJIFILM X-Half may not have completely won me over in terms of image quality, but it definitely opened up new ideas on how to enjoy the creative process.
How about you?
Would you be curious to try a digital camera with an analog soul? If you're looking for a unique, creative experience with a vintage twist, the X-Half might just surprise you.